I want to share a recent post by Nicole Shuman over at PR News. It starts out, “Trying to plan out or refurbish a social strategy can seem overwhelming. Gone are the days where brands can set and forget a strategy for a year.” it’s like a social platforms cheat sheet, and reminded me of … Continue reading “Social Platforms Cheat Sheet and Valuable Insights from PRNews”
Social Platforms Cheat Sheet and Valuable Insights from PRNews
Is it time for PRToolfinder to add an Influencer Marketing Category?
I’ve been thinking about adding an Influencer Marketing Tools category but am on the fence so I’m writing this blog to see if anyone will weigh in on if it’s really needed in PRToolfinder – is it a category with staying power and real value? My issue with some of the other tool directories is … Continue reading “Is it time for PRToolfinder to add an Influencer Marketing Category?”
The Pressure to Prove ROI: Insights from NetBase’s 2019 Global Social Media Market Survey
The Growing Pressure on PR Pros and Marketers It’s not just PR professionals who are feeling the heat from the C-Suite to demonstrate their impact on moving customers through the purchase funnel. Marketers have faced this pressure since the inception of marketing. As a result, they are constantly searching for PR tools that can provide … Continue reading “The Pressure to Prove ROI: Insights from NetBase’s 2019 Global Social Media Market Survey”
5 Tips for Promoting a Podcast via Instagram
There was a great blog post by Agility PR Solutions that focused on promoting your podcast on Instagram. It was so interesting I wanted to share it with you here and then invite you to check out the various podcast recording tools available on PRToolfinder.com. The blog post claims that “when it comes to a … Continue reading “5 Tips for Promoting a Podcast via Instagram”