When I was in college at San Jose State, I was on track for an Advertising degree (with a concentration in journalism), and worked my senior year at the Spartan Daily campus newspaper. The Spartan Daily Advertising office was adjacent to where the journalism students were working, separated by a long pane of glass. One … Continue reading “IPR Webinar Recap: PR Professionals as Arbiters of Truth in a Misinformation Era”
IPR Webinar Recap: PR Professionals as Arbiters of Truth in a Misinformation Era
Muck Rack Acquires Ruepoint to Enhance its Media Intelligence Business
Muck RackMuck Rack announced today that it has acquired has bought Dublin, Ireland-based Ruepoint. The purchase follows the company’s acquisition of social media platform Keyhole in September 2024. The deal became official on January 1. Ruepoint, founded in 2017 and with about 68 employees, provides human-curated media and PR insights. With this Muck Rack acquisition, … Continue reading “Muck Rack Acquires Ruepoint to Enhance its Media Intelligence Business”
From Stage Fright to Spotlight: Why Public Speaking Matters for Entrepreneurs
Guest Blog by Marcus Lansky, CEO Abilitator Effective public speaking opens doors, is a game-changer for small business owners, and offers benefits that extend far beyond the podium. Whether pitching to investors, networking with peers, or addressing a team, strong communication skills can build trust, convey your vision, and establish authority in your field. Public … Continue reading “From Stage Fright to Spotlight: Why Public Speaking Matters for Entrepreneurs”
Dazzle – The first-of-its-kind interactive AI software for finding the most relevant media targets — Something all PR pros will be thankful for and now part of the PRToolFinder database!
Dazzle, the first AI-powered, chat-based PR software, officially launched last week and promises to be a transformative development in the media contact database space. With cutting-edge AI technology at its core, Dazzle enables PR teams to effortlessly identify the best journalists, podcasters, and media outlets for their stories. At the same time, it provides PR … Continue reading “Dazzle – The first-of-its-kind interactive AI software for finding the most relevant media targets — Something all PR pros will be thankful for and now part of the PRToolFinder database!”